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| K-pop idol Choi Bo-min is the new face of EB face powder |
Ever Bilena, the Philippines’ leading cosmetics brand, proudly introduces South Korean actor and K-pop idol Choi Bo-min as the newest face of its latest campaign. The collaboration was unveiled through a surprise launch featuring Ever Bilena’s best-selling EB Face Powder, which has sold over one million units in online alone.
When it comes to the perfect lipstick, why choose between color and hydration when you can have both? Introducing the EB Plus Moisture Boost Lipstick—a lightweight, pigment-packed lippie infused with Hydracore Technology to keep your lips beautifully colored, nourished, and moisturized all day long.
The wait is over! The Ever Bilena Beauty Bar is back and better than ever, bringing its much-loved “Fit All You Can” activity to SM Clark. Ongoing until January 31, 2025, this exclusive pop-up is a can’t-miss event for beauty lovers!
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| (L-R)Ever Bilena Luisa de Guzman, Leslie Dorado, Maribel Lontok, Gemma Respicio, Marina Mercado, Danilo Macam, chief operating officer Silliman Sy, and chief sales and marketing officer Denice Sy |
Ever Bilena Cosmetics, Inc., the country’s leading local cosmetics company recognized the outstanding achievement of 2024 Olympic Bronze Medalist Aira Villegas by awarding her a Php 250,000 business package. Villegas, a standout boxer at the Paris Olympics, was warmly welcomed with a simple lunch gathering at Ever Bilena's Headquarters by executives including Denice Sy, chief sales & marketing officer.
Filipino Olympians receive generous support from local cosmetics company, Ever Bilena Cosmetics, Inc's direct selling arm. Two-time Olympic Gold Medalist, Carlos Yulo will be receiving Php 1 Million Pesos worth of Ever Bilena Direct Sales Business Package for his successful triumph in men's gymnastics at the Paris 2024 Olympics.
The Filipino beauty space is embracing a new wave of empowerment: the power of the dupe. Move over, high-end darlings, because local brands are offering exceptional quality at accessible prices, all while catering specifically to Filipino needs and preferences. This savvy shift isn't just about saving money, it's about celebrating local gems and discovering products that truly work for you.
Looking for everyday essentials that simplify your beauty routine? Say hello to EB Easy, the newest collection from Ever Bilena that lives up to its name with high-quality, affordable, and easy-to-use products.
Ever Bilena Cosmetics, Inc. is making significant strides towards environmental responsibility through its partnership with ecoloop, Republic Cement's official resource recovery group and alternative fuels arm. This innovative initiative goes beyond offering beautiful products - it's about creating a beautiful world through sustainable practices.
Do you often find yourself dealing with dry, chapped lips? Don't worry, we've all been there! But fear not; caring for dry lips is easier than you think. With just an ounce of proactive care and a suitable lip balm within arm’s reach, you can create a powerful lip care routine that will leave even the most stubbornly dried-out mouths looking healthy, soft, and kissable. To address this all-important beauty concern, Ever Bilena Plus launched the new Serum-Infused Tinted Lip Balm to make it easier for your lips and your beauty to shine with just a few glides!
After the scorching summer heat, the monsoon weather may come as a relief. But for makeup lovers, this season might be challenging as it oftentimes takes the glow out of their makeup looks. Well, you’ll be surprised to know that a few swaps in your regular makeup routine can make all the difference in helping you survive the gloomy rains. Thankfully, there’s the Ever Bilena Pro Glow Out Highlighter to help you achieve a glowing glam that can withstand any weather conditions!
If you’re a fan of all things beauty, then you know what a huge impact the Hallyu wave has made to the industry. K-Beauty has inspired countless trends featuring radiant and dewy complexions, unique makeup looks, and skincare routines that beauty aficionados can’t get enough of. And now, to help you achieve that K-inspired look, Ever Bilena has launched its newest Matte K-Beauty collection lippies to add to your makeup holy grail!
The new normal has changed so many aspects of our lives. When it comes to beauty, the overall direction has evolved into a more streamlined approach, without sacrificing looks, elegance and drama. We know that makeup and beauty is for everyone, regardless of gender orientation, age, class, and skin tone, or skin type.
The skin of the lips is thinner and more delicate than the rest of your body, which is why everyone – even the dashing gentlemen out there – needs to start paying attention to lip care. Let's face it, dry and hot, chapped lips can easily decrease your pogi points.
