Men
can't figure out why women just can't get enough of bags (and shoes)...in the
same way as they could not understand our incomparable feeling of happiness when
we were able to buy a certain bag which we truly like. Haven't they heard about retail therapy?
Retail therapy does make one happier, as concluded in a study conducted by psychologists. It indeed has a positive impact on mood. (Atalay,
A. S. and Meloy, M. G. (2011), Retail therapy: A strategic effort to improve mood.
Psychol. Mark., 28: 638–659. doi: 10.1002/mar.20404)









