Wednesday, April 11, 2018

Saucony’s Denim Pack Combines Performance and Style

For more than 100 years, the brand with the distinct ‘creek’ logo has been the number one choice when it comes to running. Boasting a roster of award winning shoes such as the Kinvara, Guide, and their latest Freedom ISO, Saucony has cemented its leadership in performance technology. In today’s era of athletic inspired fashion however, the brand has been getting noticed for its stylish aesthetics as well.

This season, Saucony acknowledges its newfound popularity with the release of its DENIM PACK. Engineered to stand out from the gym to the street, the collection dishes out a fresh take on ‘athleisure’ combining all the brand’s signature tech such as its breakthrough EVERUN Continuous Cushioning with a sleek denim inspired pattern. The denim collection is arguably the brand’s most substantial lifestyle offering to-date.

Taking all the lessons from running and bringing them boldly to life, the denim pack combines iconic visual elements with its technical background. From deep saturated tones, to accents of metallic copper, this new range maintains all the same fabrics and construction qualities of a legit performance Saucony shoe, despite looking like as good as it does.

This new collection will be available in all Saucony stores this April and includes fresh treatments of the Freedom ISO, Guide ISO, Peregrine 8, and Hurricane ISO 4 and the all new Liberty ISO .

Saucony’s Denim Pack features EVERUN Continuous Cushioning Technology, using Saucony’s proprietary process to provide cushioning that’s 2x as flexible, 3x more durable and 83% more responsive, and more versatile. The result is a stunning double duty collection that definitely walks the talk—achieving the ultimate goal of athleisure—the perfect combination of true performance and uncompromising looks.

Saucony’s award-winning performance footwear and apparel are available at the Saucony Store in Glorietta 3, TriNoma, and UP Town Center and online on Also available at specialty stores Runnr ATC, Ayala Cebu, Bonifacio High Street and TriNoma; Toby’s Mall of Asia and Glorietta 2; and Sports Central Megamall and Mall of Asia; as well as department stores SM Bacoor, SM BF Parañaque, SM Cebu, SM Cubao, SM Davao, SM Fairview, SM Makati, SM Mall of Asia, SM Manila, SM Megamall, SM North EDSA, SM Pampanga, SM San Lazaro, SM South Mall and Robinson’s Place Manila.

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