Popular
entertainment food concessionaire Taters is celebrating its 20th
year anniversary with a larger than life celebration. One
of the country’s favorite snack joints will be celebrating “Le Grand 20”, an
anniversary festival of grand proportions.
The celebration includes store promos throughout the anniversary season,
the anniversary festival event on August 28, 2014 at TriNoma Activity Center and a
mall tour nationwide.
Customers
are given a ticket for every P20 of a purchase which can be used to claim
prizes such as gift certificates, merchandise items and free snacks via the Le
Grand Treats promo.
In
addition, customers who purchase at least P100 worth of snacks throughout the
month of August are given exclusive passes to the Le Grand event on August
28, 2014.
The
main event will feature a fair filled with fun games, Taters snacks and drinks,
photo booths and other fun activities.
The festival will also feature a world class carnival show mixed with
modern opera singing to cap off the anniversary.
To
further strengthen its brand presence, a nationwide mall tour will be set in
motion from the months of September to November. The Le Grand Booth will
feature an augmented reality snack game people can enjoy. Free snacks will also be served.
From Humble
Beginnings
Taters’
twentieth year anniversary serves as a tribute to the entrepreneurial drive of
the Filipino. Founded in 1994 by Annie
Tanchanco, the first Taters stall was located in a cramped mall space measuring
only 8.5 sq. m. “The store initially carried three products - popcorn, peanuts
AND fries. At that time, there were no other branded food outlets in the
cinemas, only the generic popcorn concessionaires. Taters became the first
branded entertainment snack store,” explains Tanchanco.
Taters
has since then included other snack items that has defined its innovative
approach to the snack industry. A wide
selection of toppings and dips that go great with any order, premium New York
Beef Hotdogs, and healthy choices such as Tofu chips and tuna mushroom
sandwiches have raised the bar for entertainment snacking in the Philippines.
Tireless
hours and sleepless nights have allowed Taters to become the premiere
entertainment food provider it is today.
With 23 outlets across the country, it is still the only branded
entertainment snack food establishment in the Philippines today and is further
expanding its reach to other possibilities beyond cinema snacks.
Le Grand Treats
promo runs until September 15, 2014. For
more info on the promo, please visit https://www.facebook.com/taters.snackleague.
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